http://www.gustavarnetz.net Gustav Arnetz — Art Director & Designer Tue, 07 Feb 2012 22:31:46 +0000 http://www.gustavarnetz.net en http://www.gustavarnetz.net/About http://www.gustavarnetz.net/following/gustavarnetz.net/About Tue, 07 Feb 2012 22:31:46 +0000 Gustav Arnetz — Art Director & Designer 2764507 About <img src="http://payload23.cargocollective.com/1/0/5102/2764507/profile_1600.jpg" width="1060" height="540" width_o="1060" height_o="540" src_o="http://payload23.cargocollective.com/1/0/5102/2764507/profile_o.jpg" data-mid="14036411" border="0" align="left"/> My name is Gustav Arnetz. I'm an Art Director/Designer from Stockholm, Sweden. I graduated from Hyper Island in 2005 and have since then been living and working in London, Stockholm and Sydney. I have over 7 years experience working for agencies including: AKQA, Hi-Res!, R/GA and Society 46. I have a passion for photography, you can see photos on my Photo blog You can also find me on Dribbble and Scoutzie Contact Get in touch Email LinkedIn Twitter http://www.gustavarnetz.net/Dave-Purgas http://www.gustavarnetz.net/following/gustavarnetz.net/Dave-Purgas Mon, 06 Feb 2012 09:52:46 +0000 Gustav Arnetz — Art Director & Designer 2750519 <img src="http://payload22.cargocollective.com/1/0/5102/2750519/header_1600.jpg" width="1600" height="640" width_o="1600" height_o="640" src_o="http://payload22.cargocollective.com/1/0/5102/2750519/header_o.jpg" data-mid="14036446" border="0" align="left"/> Portfolio of Dave Purgas Dave Purgas Portfolio for London based fashion photographer Dave Purgas. Role Art Direction, design and build Agency N/A Year 2008 <img src="http://payload22.cargocollective.com/1/0/5102/2750519/purgas_1_1600.jpg" width="1060" height="600" width_o="1060" height_o="600" src_o="http://payload22.cargocollective.com/1/0/5102/2750519/purgas_1_o.jpg" data-mid="13999911" border="0" align="left"/><img src="http://payload22.cargocollective.com/1/0/5102/2750519/purgas_2.jpg" width="520" height="336" width_o="520" height_o="336" src_o="http://payload22.cargocollective.com/1/0/5102/2750519/purgas_2_o.jpg" data-mid="14000418" border="0" align="left"/><img src="http://payload22.cargocollective.com/1/0/5102/2750519/purgas_3.jpg" width="520" height="336" width_o="520" height_o="336" src_o="http://payload22.cargocollective.com/1/0/5102/2750519/purgas_3_o.jpg" data-mid="14000419" border="0" align="left"/> http://www.gustavarnetz.net/Nokia-viNe http://www.gustavarnetz.net/following/gustavarnetz.net/Nokia-viNe Mon, 06 Feb 2012 06:26:38 +0000 Gustav Arnetz — Art Director & Designer 2750421 <img src="http://payload22.cargocollective.com/1/0/5102/2750421/header_1600.jpg" width="1600" height="640" width_o="1600" height_o="640" src_o="http://payload22.cargocollective.com/1/0/5102/2750421/header_o.jpg" data-mid="14029471" border="0" align="left"/> Nokia viNe Nokia Nokia viNe is a breakthrough mobile application that records photos, videos, and music while geotagging them to a multimedia map of the user’s life. I worked with R/GA to create animations for all the interface elements of the site. Role Animation Agency R/GA Year 2009 Awards AIGA Communication Arts Annual http://www.gustavarnetz.net/Nike-ACG http://www.gustavarnetz.net/following/gustavarnetz.net/Nike-ACG Mon, 06 Feb 2012 05:31:51 +0000 Gustav Arnetz — Art Director & Designer 2750279 <img src="http://payload22.cargocollective.com/1/0/5102/2750279/header_1600.jpg" width="1600" height="640" width_o="1600" height_o="640" src_o="http://payload22.cargocollective.com/1/0/5102/2750279/header_o.jpg" data-mid="14029456" border="0" align="left"/> Nike ACG Nike A storefront for Nike All Conditions Gear on the Nike Store website. Role Art Direction and design Agency R/GA Year 2009 <img src="http://payload22.cargocollective.com/1/0/5102/2750279/acg1_1600.jpg" width="1060" height="600" width_o="1060" height_o="600" src_o="http://payload22.cargocollective.com/1/0/5102/2750279/acg1_o.jpg" data-mid="14027305" border="0" align="left"/><img src="http://payload22.cargocollective.com/1/0/5102/2750279/acg2.jpg" width="520" height="331" width_o="520" height_o="331" src_o="http://payload22.cargocollective.com/1/0/5102/2750279/acg2_o.jpg" data-mid="13957622" border="0" align="left"/><img src="http://payload22.cargocollective.com/1/0/5102/2750279/acg3.jpg" width="520" height="331" width_o="520" height_o="331" src_o="http://payload22.cargocollective.com/1/0/5102/2750279/acg3_o.jpg" data-mid="13957623" border="0" align="left"/><img src="http://payload22.cargocollective.com/1/0/5102/2750279/acg4.jpg" width="520" height="331" width_o="520" height_o="331" src_o="http://payload22.cargocollective.com/1/0/5102/2750279/acg4_o.jpg" data-mid="13957624" border="0" align="left"/><img src="http://payload22.cargocollective.com/1/0/5102/2750279/acg5.jpg" width="520" height="331" width_o="520" height_o="331" src_o="http://payload22.cargocollective.com/1/0/5102/2750279/acg5_o.jpg" data-mid="13957625" border="0" align="left"/> http://www.gustavarnetz.net/Nike-Football http://www.gustavarnetz.net/following/gustavarnetz.net/Nike-Football Mon, 06 Feb 2012 05:29:57 +0000 Gustav Arnetz — Art Director & Designer 2750269 <img src="http://payload22.cargocollective.com/1/0/5102/2750269/header_1600.jpg" width="1600" height="640" width_o="1600" height_o="640" src_o="http://payload22.cargocollective.com/1/0/5102/2750269/header_o.jpg" data-mid="13997465" border="0" align="left"/> Nike Football Nike A redesign of the NikeFootball.com homepage enabling cross-platform compatibility. The design features a big promotion area at the top and modular content boxes that can be switched on and off. View project nikefootball.com Role Art Direction and design Agency AKQA Year 2010 <img src="http://payload22.cargocollective.com/1/0/5102/2750269/nikefootball1_1600.jpg" width="1060" height="600" width_o="1060" height_o="600" src_o="http://payload22.cargocollective.com/1/0/5102/2750269/nikefootball1_o.jpg" data-mid="13997466" border="0" align="left"/><img src="http://payload22.cargocollective.com/1/0/5102/2750269/nikefootball2.jpg" width="460" height="625" width_o="460" height_o="625" src_o="http://payload22.cargocollective.com/1/0/5102/2750269/nikefootball2_o.jpg" data-mid="13997467" border="0" align="left"/><img src="http://payload22.cargocollective.com/1/0/5102/2750269/nikefootball3.jpg" width="280" height="410" width_o="280" height_o="410" src_o="http://payload22.cargocollective.com/1/0/5102/2750269/nikefootball3_o.jpg" data-mid="13997468" border="0" align="left"/><img src="http://payload22.cargocollective.com/1/0/5102/2750269/nikefootball4.jpg" width="280" height="195" width_o="280" height_o="195" src_o="http://payload22.cargocollective.com/1/0/5102/2750269/nikefootball4_o.jpg" data-mid="13997469" border="0" align="left"/><img src="http://payload22.cargocollective.com/1/0/5102/2750269/nikefootball5.jpg" width="280" height="195" width_o="280" height_o="195" src_o="http://payload22.cargocollective.com/1/0/5102/2750269/nikefootball5_o.jpg" data-mid="13997470" border="0" align="left"/><img src="http://payload22.cargocollective.com/1/0/5102/2750269/nikefootball6.jpg" width="280" height="195" width_o="280" height_o="195" src_o="http://payload22.cargocollective.com/1/0/5102/2750269/nikefootball6_o.jpg" data-mid="13997471" border="0" align="left"/><img src="http://payload22.cargocollective.com/1/0/5102/2750269/nikefootball7.jpg" width="280" height="195" width_o="280" height_o="195" src_o="http://payload22.cargocollective.com/1/0/5102/2750269/nikefootball7_o.jpg" data-mid="13997472" border="0" align="left"/> http://www.gustavarnetz.net/Nike-The-Chance http://www.gustavarnetz.net/following/gustavarnetz.net/Nike-The-Chance Mon, 06 Feb 2012 05:25:11 +0000 Gustav Arnetz — Art Director & Designer 2750259 <img src="http://payload22.cargocollective.com/1/0/5102/2750259/header_1600.jpg" width="1600" height="640" width_o="1600" height_o="640" src_o="http://payload22.cargocollective.com/1/0/5102/2750259/header_o.jpg" data-mid="13959919" border="0" align="left"/> The Chance Nike The Chance is an opportunity for young football players to earn a contract with the Nike Academy and experience a season of elite football. Take your Chance to train, play and think like a pro. Role Art Direction and design Agency AKQA Year 2010 <img src="http://payload22.cargocollective.com/1/0/5102/2750259/thechance1_1600.jpg" width="1060" height="600" width_o="1060" height_o="600" src_o="http://payload22.cargocollective.com/1/0/5102/2750259/thechance1_o.jpg" data-mid="13962246" border="0" align="left"/><img src="http://payload22.cargocollective.com/1/0/5102/2750259/thechance2.jpg" width="520" height="656" width_o="520" height_o="656" src_o="http://payload22.cargocollective.com/1/0/5102/2750259/thechance2_o.jpg" data-mid="13962247" border="0" align="left"/><img src="http://payload22.cargocollective.com/1/0/5102/2750259/thechance3.jpg" width="520" height="656" width_o="520" height_o="656" src_o="http://payload22.cargocollective.com/1/0/5102/2750259/thechance3_o.jpg" data-mid="13962248" border="0" align="left"/><img src="http://payload22.cargocollective.com/1/0/5102/2750259/thechance4_1600.jpg" width="700" height="320" width_o="700" height_o="320" src_o="http://payload22.cargocollective.com/1/0/5102/2750259/thechance4_o.jpg" data-mid="13962250" border="0" align="left"/><img src="http://payload22.cargocollective.com/1/0/5102/2750259/thechance5.jpg" width="340" height="320" width_o="340" height_o="320" src_o="http://payload22.cargocollective.com/1/0/5102/2750259/thechance5_o.jpg" data-mid="13962251" border="0" align="left"/><img src="http://payload22.cargocollective.com/1/0/5102/2750259/thechance6.jpg" width="520" height="292" width_o="520" height_o="292" src_o="http://payload22.cargocollective.com/1/0/5102/2750259/thechance6_o.jpg" data-mid="13962366" border="0" align="left"/> http://www.gustavarnetz.net/IBM-Watson http://www.gustavarnetz.net/following/gustavarnetz.net/IBM-Watson Thu, 02 Feb 2012 07:37:34 +0000 Gustav Arnetz — Art Director & Designer 2727962 <img src="http://payload21.cargocollective.com/1/0/5102/2727962/header_1600.jpg" width="1600" height="640" width_o="1600" height_o="640" src_o="http://payload21.cargocollective.com/1/0/5102/2727962/header_o.jpg" data-mid="13829334" border="0" align="left"/> WATSON Iconography IBM Watson is IBM's latest supercomputer, it was designed to understand human language and ultimately compete on Jeopardy. Together with Hi-Res! i created icons for a video explaining how Watson works. View project ibmwatson.com Role Art Direction and design Agency Hi-ReS! Year 2011 <img src="http://payload21.cargocollective.com/1/0/5102/2727962/watson1_1600.jpg" width="1060" height="600" width_o="1060" height_o="600" src_o="http://payload21.cargocollective.com/1/0/5102/2727962/watson1_o.jpg" data-mid="13829336" border="0" align="left"/><img src="http://payload21.cargocollective.com/1/0/5102/2727962/watson3.jpg" width="520" height="320" width_o="520" height_o="320" src_o="http://payload21.cargocollective.com/1/0/5102/2727962/watson3_o.jpg" data-mid="13829340" border="0" align="left"/><img src="http://payload21.cargocollective.com/1/0/5102/2727962/watson4.jpg" width="520" height="320" width_o="520" height_o="320" src_o="http://payload21.cargocollective.com/1/0/5102/2727962/watson4_o.jpg" data-mid="13829341" border="0" align="left"/> http://www.gustavarnetz.net/Zlatan-Zuperfly http://www.gustavarnetz.net/following/gustavarnetz.net/Zlatan-Zuperfly Thu, 02 Feb 2012 00:09:38 +0000 Gustav Arnetz — Art Director & Designer 2726098 <img src="http://payload21.cargocollective.com/1/0/5102/2726098/header_1600.jpg" width="1600" height="640" width_o="1600" height_o="640" src_o="http://payload21.cargocollective.com/1/0/5102/2726098/header_o.jpg" data-mid="13820052" border="0" align="left"/> Zlatan Zuperfly Nike Nike wanted to give fans a way to celebrate Zlatan Ibrahimović and generate likes to his new Nike Facebook fanpage. Using a 360° camera above Zlatans head his skills was captured in a way never seen before. The footage was then turned it into an interactive game where you choose Zlatans next move. During the campaign period Zlatan's Facebook page went from 0 to 1.6 million fans. Six months after launch thousands of people were still becoming Zlatan, everyday. View project zlatanzuperfly.com Role Art Direction and design Agency Society 46 Year 2011 Awards EPICA Bronze Eurobest Shortlist FWA Site of the day <img src="http://payload21.cargocollective.com/1/0/5102/2726098/zuperfly1_1600.jpg" width="1060" height="600" width_o="1060" height_o="600" src_o="http://payload21.cargocollective.com/1/0/5102/2726098/zuperfly1_o.jpg" data-mid="13829204" border="0" align="left"/><img src="http://payload21.cargocollective.com/1/0/5102/2726098/zuperfly2.jpg" width="520" height="320" width_o="520" height_o="320" src_o="http://payload21.cargocollective.com/1/0/5102/2726098/zuperfly2_o.jpg" data-mid="13829205" border="0" align="left"/><img src="http://payload21.cargocollective.com/1/0/5102/2726098/zuperfly3.jpg" width="520" height="320" width_o="520" height_o="320" src_o="http://payload21.cargocollective.com/1/0/5102/2726098/zuperfly3_o.jpg" data-mid="13829208" border="0" align="left"/><img src="http://payload21.cargocollective.com/1/0/5102/2726098/zuperfly4.jpg" width="340" height="230" width_o="340" height_o="230" src_o="http://payload21.cargocollective.com/1/0/5102/2726098/zuperfly4_o.jpg" data-mid="13956099" border="0" align="left"/><img src="http://payload21.cargocollective.com/1/0/5102/2726098/zuperfly5.jpg" width="340" height="230" width_o="340" height_o="230" src_o="http://payload21.cargocollective.com/1/0/5102/2726098/zuperfly5_o.jpg" data-mid="13956100" border="0" align="left"/><img src="http://payload21.cargocollective.com/1/0/5102/2726098/zuperfly6.jpg" width="340" height="230" width_o="340" height_o="230" src_o="http://payload21.cargocollective.com/1/0/5102/2726098/zuperfly6_o.jpg" data-mid="13956101" border="0" align="left"/> http://www.gustavarnetz.net/Amnesty http://www.gustavarnetz.net/following/gustavarnetz.net/Amnesty Wed, 01 Feb 2012 09:05:40 +0000 Gustav Arnetz — Art Director & Designer 2720257 <img src="http://payload21.cargocollective.com/1/0/5102/2720257/header_1600.jpg" width="1600" height="640" width_o="1600" height_o="640" src_o="http://payload21.cargocollective.com/1/0/5102/2720257/header_o.jpg" data-mid="13789904" border="0" align="left"/> Earth Candle Amnesty To commemorate its 50th birthday, Amnesty International launched a digital "Earth Candle" designed to illuminate the actions taken by activists around the world. The website shows real time Facebook wall posts, Tweets and other online activity by Amnesty activists. Each action is represented by a flare that lights up the earth. The Earth Candle is symbolic of the proverb, "It's better to light a candle than curse the darkness". View project earthcandle.amnesty.org Role Art Direction and design Agency Society 46 Year 2011 <img src="http://payload21.cargocollective.com/1/0/5102/2720257/amnesty_1_1600.jpg" width="1060" height="600" width_o="1060" height_o="600" src_o="http://payload21.cargocollective.com/1/0/5102/2720257/amnesty_1_o.jpg" data-mid="13828979" border="0" align="left"/><img src="http://payload21.cargocollective.com/1/0/5102/2720257/amnesty_2.jpg" width="520" height="293" width_o="520" height_o="293" src_o="http://payload21.cargocollective.com/1/0/5102/2720257/amnesty_2_o.jpg" data-mid="13956492" border="0" align="left"/><img src="http://payload21.cargocollective.com/1/0/5102/2720257/amnesty_3.jpg" width="340" height="230" width_o="340" height_o="230" src_o="http://payload21.cargocollective.com/1/0/5102/2720257/amnesty_3_o.jpg" data-mid="13956493" border="0" align="left"/><img src="http://payload21.cargocollective.com/1/0/5102/2720257/amnesty_4.jpg" width="340" height="230" width_o="340" height_o="230" src_o="http://payload21.cargocollective.com/1/0/5102/2720257/amnesty_4_o.jpg" data-mid="13956494" border="0" align="left"/><img src="http://payload21.cargocollective.com/1/0/5102/2720257/amnesty_5.jpg" width="340" height="230" width_o="340" height_o="230" src_o="http://payload21.cargocollective.com/1/0/5102/2720257/amnesty_5_o.jpg" data-mid="13956496" border="0" align="left"/>